---
title: Email & Text Marketing Workflows for Martial Arts Businesses
description: Save time while boosting lead engagements and conversion rates with our guide on implementing email & text marketing workflows!
---

[Blog ](https://blog.97display.com/blog)

# [Email & Text Marketing Workflows for Martial Arts Businesses](https://blog.97display.com/blog/email-text-marketing-workflows-for-martial-arts)

 Written by [97display](https://blog.97display.com/blog/author/97display) | Apr 23, 2025 4:00:00 AM

If you�re running a martial arts school and want to get more students, keep classes full, and save time on daily tasks, **email and text message marketing** can make a big difference. In this guide, we�ll break it all down step by step, so even if you�ve never used email or text marketing before, you�ll feel confident getting started.

Let�s dive into how you can use simple, automated messages to welcome new leads, remind people about classes, and even bring back students who haven�t been around in a while.

 

## Why Use Email & Text Marketing?

### It Saves Time and Boosts Results

Sending one email or text at a time takes forever. But when you set up **automated messages**, they go out automatically�so you can focus on teaching, not typing.

Even better? These tools work. Email marketing brings in an average of **$36 for every $1 spent**. And automated emails (ones you set up once and reuse) can earn **18 times more money per message** than a regular email.

Text messages are even more powerful. People read almost **every single text they get**, and most open them **within a few minutes**.

Learn more about [why SMS marketing is worth it!](https://97display.com/blog/is-text-message-marketing-worth-it/)

 

## Workflow #1: The Welcome Series

When someone signs up on your website or shows interest in your classes, don�t wait to reach out.

A **welcome series** is a set of automatic messages that help you introduce your studio and encourage the person to take the next step, like booking a free class.

Here�s why it matters:

- **Welcome emails get opened 4x more** than regular emails
- If you reply within **5 minutes**, that lead is **9x more likely to sign up**
- Adding a **text message follow-up** can boost trial bookings by up to **25%**

**Simple Example:**

1. New lead signs up on your website
2. They get a friendly welcome email right away
3. A short text follows a few minutes later: *�Hey! Thanks for checking out [Studio Name]. Ready to book your first class?�*

Check out our blog on [The Best Email Marketing Practices for Conversions!](https://97display.com/blog/the-best-email-marketing-practices-for-conversions/)

 

## Workflow #2: Class & Trial Reminders

People are busy, and sometimes they forget about the class they signed up for. A quick reminder can go a long way.

Text reminders can reduce no-shows by [almost 40%](https://pmc.ncbi.nlm.nih.gov/articles/PMC5227159/), especially when you send two:

- One the day before (24 hours in advance)
- One a few hours before the class

**What to Send:**

- Email: �Don�t forget, your free trial is tomorrow at 5 PM!�
- Text: �Hi! Just a quick reminder: Your class is today at 5 PM. See you there!�

Want to learn about how to streamline your reminders and operations? Take a look at [our blog on 97Display�s Marketing CRM](https://97display.com/services/marketing-crm/)!

### Interested in Getting Started with our Marketing CRM?

Book a demo with our team today to see how we can help manage all your workflows and lead communications � all in one place!

[Schedule Now!](https://blog.97display.com/blog/email-text-marketing-workflows-for-martial-arts?hs_amp=true#)

 

## Workflow #3: Re-Engagement (a.k.a. Win-Back Messages)

Have a student who stopped coming? Or a lead who never booked a class? Don�t give up on them!

A **re-engagement message** is a simple way to reconnect and invite them back.

Here�s why it�s worth doing:

- These messages bring back around **12%** of lost leads
- Offering a small deal (like 20% off their first month back) can **increase results by 45%**

**Try This Message:**  
*�We miss you at [Studio Name]! Come back this month and get 20% off. Ready to return? Let us know!�*

 

## Workflow #4: Be Smart About Texting

Text marketing is powerful�but it�s important to do it the right way.

To legally send marketing texts in the U.S., you must get permission first. This means your lead has to agree, usually by checking a box or filling out a form. (97Display�s [lead-generating websites](https://97display.com/services/website-design/) do this)!

What You Need:

- Ask for permission before texting
- Make it easy to unsubscribe
- Always be friendly and respectful

Take a peak at our [blog on Text Marketing](https://97display.com/blog/is-text-message-marketing-worth-it/) to learn more!

 

## Ready to Get Started?

If you�ve ever wondered *how to use email workflows or how to do text marketing for a martial arts school*, the answer is simple:

- **Automate your welcome messages** to turn leads into students
- **Send reminders** to keep people showing up
- **Reconnect** with students who haven�t been in for a while
- **Follow the rules** and keep it friendly and helpful

These small steps can make a big impact, and we can help you set them up.

 

## Want Help with Your First Marketing Workflow?

At **97Display**, we [build websites](https://97display.com/services/website-design/) and marketing tools [made just for martial arts schools](https://97display.com/martial-arts/). Our experts help you set up **email and text marketing** workflows without needing any tech skills.

Let�s make your marketing easier!

### Connect with our Marketing Experts

Stop guessing what to do, and start getting results with your email & text marketing efforts. Schedule a call with our team and we�ll help you design and implement new workflows.

[Schedule Now!](https://blog.97display.com/blog/email-text-marketing-workflows-for-martial-arts?hs_amp=true#)

[View full post](https://blog.97display.com/blog/email-text-marketing-workflows-for-martial-arts)

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